Our Story

Our story begins with a passion to create Vi Bella - a beautiful life. Everyone connected to Vi Bella is part of a greater mission to share Christ’s love by transforming lives and the earth. And in the end our artwork becomes more than a piece of jewelry. It’s helping others find peace in jewelry.

At the heart of our mission, Vi Bella impacts the lives of at-risk women within Haiti, Mexico and the United States. These women serve as our artists and inspiration. Utilizing plastic and glass bottles collected by local boys, women in Haiti and Mexico upcycle the material and transform a littered landscape into something beautiful. Back home, women in Sioux Center, IA prepare the jewelry as you see it. We then invest all of our profit back into the artists’ communities, which brings the transformation full-circle.

Vi Bella jewelry spreads love and fellowship across culture by providing a sense of purpose that rejuvenates once-tattered lives. You’re not just collecting a piece of Vi Bella, you’re helping create a beautiful life.

“I came that they may have life, and have it to the full.” -John 10:10